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[2010-03-18] Gaining Link Popularity Through Keyword Research Keyword Research - another oldie but goodie. To reap rewards from a good SEO campaign, you need to select powerful keyword that have high volume and are attainable in terms of rankings. Simultaneously, you can also search for "long tail" keywords that are highly targeted, even if they have very low volume. The traffic from long tail keywords have to convert at an extremely high ration. We see this all too often: people running high budget campaigns to websites that have not implemented appropriate keyword research and selection. This minimizes the benefits gained from a link popularity and SEO campaign. [2010-03-03] Using Social Media To Get Ahead On The Web Twitter, Facebook, Linkedin, Bebo, FriendFeed, Digg, YouTube, MySpace… with new social media sites popping up almost daily, it can seem quite daunting as to how your business can use them effectively. |
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